What is Number Masking?
Number masking, also known as call masking, is the process of hiding the original caller’s phone number. It is a generic term used for call forwarding and hiding the real number of the caller with an alternate number. As a business owner, you would want all your customers to feel safe and comfortable while giving out their phone numbers to you. If your customers are unsure how reliable and secure your system is, they will probably think twice before sharing any personal details with you.
Number masking has also proven to be an effective solution for businesses who wish to secure their own phone numbers. This helps enterprises protect their company from fraud, spam calls, and telemarketers. As the world becomes more digitized and customers prefer calling over other modes of communication, it’s important to protect your business’ reputation. Your brand’s image is crucial in building trust between you and your customers. With a great reputation comes more sales, higher profits, and greater customer satisfaction.
Benefits of Number masking
This feature enables you to change your caller ID as per requirement. This means that when a call is made through your phone number, the receiver will see a different number than yours. However, the call will still go to your device and this way you can continue carrying out your business calls without revealing personal information. This feature has several benefits:
- Privacy Protection: When you mask your mobile phone number before making a business communication, you are protecting yourself from privacy intrusion and other issues such as unsolicited marketing calls. Your customers’ personal numbers are also protected using this method as they do not receive calls from external third parties or unknown numbers.
- Reduce Harassment & Fraud: Most people avoid answering calls from unknown numbers for security reasons. Using a masked phone number for making business calls means that potential customers don’t hesitate to answer them and immediately trust the identity of the caller, since it is already visible to them on their smartphone screens.
- Improve Customer Loyalty: To sustain in the market, customer loyalty is a very big deal. When customers can trust that their data’s privacy will be maintained, they will start making frequent purchases which will automatically boost your sales and revenue.
- Centralized Communication: A company can manage all inbound communications through one platform when both sales and support teams are able to use multiple channels including email, live chat, SMS, and Voice without having to manually transfer these conversations back and forth between themselves due to a lack of availability in one channel at any given time!
How can I get a number masking solution for my business?
SparkTG is the leading cloud telephony service provider in India. Our call masking solution gives you several benefits such as customer privacy, two-way calling, real-time call statistics, and monitoring, call reports and recordings, and call support. To know more about us in detail, call us at 1800-123-454647 and our experts will guide you on how call masking can be beneficial for your organization. You can also check our call masking solution on our website.