20 Ways to Promote and Monetize Your EBooks
Ebooks have a wide array of uses, from professional to personal. As an ebook writer, you face the challenge of how to market and monetize your ebooks. There is already a lot of competition out there so you need some good marketing strategies for your ebooks. In this article, we’ve listed 15 ideas on how to market & monetize your ebooks.
Develop your ebook in different formats
You can sell your professional ebook in 3 different types of format, namely:
- Online/Digital Format – This kind of format is usually read online or via a web browser by using an application called Adobe Digital Editions (ADE). EPUB & PDF are the common formats for this type of ebook.
- Mobile Format – This format is usually read on mobile devices like the iPhone, the iPad or any smartphone that has an eReader app installed. EPUB & Mobi are the common formats for this type of ebook.
- Print Format – This format is in physical hardcopy where buyers need to print the ebook. PDF is the common format for this type of ebook.
Aside from selling professional ebooks online, you can also sell them through a print-on-demand service that will provide you with a physical paperback or hardcover book as well as through an authorized reseller like Amazon Kindle.
Host Your Ebook on Your Website
If you want to start professional ebook writing, then consider hosting your ebooks on your own website. Your professional cover will be hung on your professional webpage as well as the professional design of the ebook layout. This will make them feel as if they are buying from a professional online store rather than an individual writer.
Encourage Fans to Pay for Your Ebook
You can give a free professional ebook to your fans via email marketing. At the end of this professional ebook you can ask your readers if they want to read more, then offer them another professional ebook that you’re selling. You can also create another professional ebook for complimentary reading in exchange for an email address where they sign up for your email list and receive professional emails about the professional ebook that you’re selling.
Promote Your Ebook in Social Media Sites
There are a lot of professional social media sites out there, so you can use these professional social media sites to market and promote your professional ebooks. You just need to add one or more professional social media buttons on your professional ebook’s website or professional webpage that you’re selling.
Promote Your Ebook in Professional Forums
Professional forums are a great place to promote and sell professional ebooks. Usually, professional forums have a specific category for professional writing where you can post a thread promoting your professional ebook. You can also make use of signature tags to add a link of your professional ebook in your email signature.
Sell Your Ebook without DRM Protection
You can sell your professional ebook without the use of DRM protection. This works by allowing buyers to access their purchased ebooks from any device that they own, or share it with friends and family members who have a compatible device for ebook reading. This way, buyers will feel more relaxed and less worried about how they should protect your ebook from being copied by others.
Sell Your Ebook in Bulk
You can increase your professional ebooks’ earnings by selling them in bulk or package lots. If you’re writing about cooking for example, you can sell a combination of 5 professional ebooks in one package for a discounted price. This is the best way to market and monetize your ebook in bulk.
Giveaway Free Copies of Your Ebook
Giveaway free copies of your ebook to an authority website or blog related to your professional topic/niche, like what you can do with Authority Hacker. You can do this on a regular basis or you can use it as your first ebook promotion activity.
Sell Your Ebook with Related Services
You can increase your professional ebooks’ earnings by bundling it up with other related services that you’re offering, like giving away free consultations of your professional service to buyers of your professional ebook.
Consider Selling Your Ebook as a Bundle
You can increase your professional ebooks’ earnings by bundling it up with other related services that you’re offering, like giving away free consultations of your professional service to buyers of your professional ebook.
Sell Personal Copies Via Amazon Kindle Direct Publishing (KDP)
Amazon KDP makes it possible for anyone who has written a professional ebook to sell their own content on Amazon under the professional self-publishing platform. This is the best way to make your ebooks available in one of the world’s biggest online markets worldwide.
You can also sign up for Smashwords, which distributes your professional ebooks to every major online bookstore.
Selling Non-Ebook Versions of Your Ebook
You can sell non-book versions of your ebooks, like paperback and audiobook versions of it, to increase your professional earnings. You just need to host a paperback version on Amazon’s Kindle Direct Publishing (KDP) platform, while you can get an audiobook version narrated by professional voice talents.
Host Your Ebook on Scribd
Scribd is an ebook hosting platform that’s supported by a wide variety of retailers including Barnes & Nobles, Apple iBooks, Google Play, and more. If you want to host your professional ebook for free, then embed them on other websites or blogs using Scribd’s embed code.
Send Review Copies to Professional Reviewers
Professional ebook reviewers are people who specialize in reviewing professional ebooks related to your topic/niche. One of the best ways to get more revenue from your professional ebook is by sending review copies to these reviewers for them to write an honest, unbiased professional ebook review.
Use Your Ebook to Sell Digital Downloads Related to It
You can use your professional ebook to sell digital downloads related to it, like banners, images, free ebooks, etc. That is related or relevant to your professional ebook topic/niche. This is one of the easiest ways for you to monetize your professional ebook without selling the actual product.
Monetize Your Ebook with Affiliate Offers
Affiliate offers are a great way to monetize your ebooks if you have no interest in selling them as a whole since this works by giving others a commission or earning money. From affiliate offers related or relevant to your professional ebook topic/niche.
Sell Your Ebook on Fiverr
Fiverr is a freelance site that offers people to sell just about anything for $5. And one of the most profitable things to sell on this platform is your professional ebook. And related products like applications, images, etc., that are relevant or related to your ebook topic/niche.
Sell Your Ebook on Flippa
Flippa is a marketplace for buying and selling profitable websites. And one way to profit from your professional ebook is by selling it as a website. To help you earn the same amount of revenue that you would from direct ebook sales. Just be sure that your ebooks are not copyright protected before listing them on this site.
Sell Your Ebook as a Membership Site
If you don’t want to sell your professional ebook individually, then consider turning your ebooks into membership sites. That provide access to an exclusive area where subscribers can read and download all your ebooks for one low monthly fee. This is a great way to earn more revenue from your professional ebook without selling it.
Sell Your Ebook via eBooks.com
EBooks.com is a platform that lets you sell your own professional ebooks alongside other top publishers under their network. And you can earn up to 70 percent of the total product price for each sale made through them.
